Act: decarbonization planer
Role Lead product designer and product manager for 10 months Client Cozero GmbH Industry Climate Tech Problem Decarbonisation is the reduction of carbon dioxide emissions through the use of low carbon power sources, achieving a lower output of greenhouse gasses into the atmosphere. There’s no one-size-fits-all recipe. Each company needs to find their way through and plan to decarbonize. In Germany is expected that companies should achieve net-zero by 2045.
250+Companies
with 250+ employees are obliged by CSDR to disclose their environmental impact; 50,000 European companies affected
76%people consider the company’s
environmental performance in their choice of work
Challenges
Dealing with unknown and complexityProjections for global carbon emissions and their warming potential show the need to decarbonize. Therefore, stakeholders put tremendous pressure on companies to act.Mature vs Less mature companiesUnderstanding how mature companies plan for decarbonization comparing with less mature companies which in most of the cases don’t actually have a plan or don’t know where to start.Different user roles inside of the same business unitMap out the JTBD of the different user types involved and understand how they differ and how could we allow them to have one strategy decentralized in one tool.
Process
Step 1
Co-creation sessions started Expectations alignment.
Step 2
First flows and brainstorm with the team. User interviews to understand what companies needed to be able to plan.
Step 3
1st Prototype done. Interviews Usability testing (co-creation team and other clients)Step 4Research report. Prototype refined. Sessions w/ clients to refine last questions .Define JBTD per user role.Step 5Split prototype into interactions and decide on dev plan.
Research findings
Set your own unique target to match your organization’s ambition and time frame. This can be defined at various levels of granularity – for the entire organization, specific locations or emission scopes.
Vision prototype
Build a plan to meet company’s climate targets.
Solution
Setting targetsSet your own unique target to match your organization’s ambition and time frame. This can be defined at various levels of granularity – for the entire organization, specific locations or emission scopes.
Preview CO2e reduction
Build a plan to meet company’s climate targets.
Create and compare climate actions impact
Cover the whole lifecycle of a product, fro cradle to grave, with a step-by-step flow the user can relate to.
